Virtual Showroom
This idea has been thumping in my brain for the last few nights.
When people ring you up to enquire about your business, who you are and what you offer why not direct them, there and then to a virtual showroom of your business.
Most people, when they ring you will be sitting next to a computer. Ask them to fire it up and send them to yourbusinessname-showroom.com (not the main site, this is a much more intimate site).
The next thing you’ll say is, “Yes, that’s me there on the left and on the right is a picture of the team. Yes, ugly bunch, but very talented!”
“Okay, click on the section named Services. Okay, you in? Great. That’s Steve, head of Services. Yes, those are all the recent developments he’s worked on.”
You get the idea. And, in my humble opinion, it’s a killer idea 
People switch off on the phone, their mind wanders as they stare out the window. With this, you have them focused on the site in front of them, looking at all your lovely staff and the brilliant things your business offers.
I reckon this would have a really significant effect on conversion. I’ll let you know when enotions’ showroom is built.
