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Yardley Londonhttp://www.yardleylondon.co.uk

When: 2011 -

Why: World renowned luxury fragrance brand required strategic digital partner

What: On-going support for site, social media and eNewsletter communication

Yardley London is famous as a purveyor of luxury fragrances and soaps.

The first ever incarnation of Yardley was lost, as was so much of the old city, in the Great Fire of London of 1666; save for one detail – that lavender should be used to perfume the soaps.

A century later, in 1770, the Cleaver family established Yardley London, creating the soap and perfumery business we know today.

Testimonials

enotions clearly explained how social media could help our business and quickly set up with our own Twitter and Facebook accounts. These channels are increasingly becoming important in spreading knowledge of the racecourse and informing race goers of forthcoming meetings.

Jeremy Martin, Salisbury Racecourse

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